Crafting the Visual Identity for Clap Burger: A Fun and Unique Dining Experience
We had the pleasure of designing the main character and visual identity for Clap Burger, a vibrant hamburger restaurant. The journey to create the perfect “Clap Buddy” was filled with creativity and excitement, resulting in a memorable and engaging brand identity. Our primary goal was to develop a main character, the “Clap Buddy,” that would embody the fun and unique spirit of Clap Burger. This character serves as the face of the brand, creating a friendly and inviting atmosphere for customers.
We focused on creating a visual identity that is both eye-catching and reflective of the restaurant’s lively environment. Bright colors, playful graphics, and a cohesive design language were key elements in bringing Clap Burger’s brand to life.